{"id":749279,"date":"2026-07-01T16:28:34","date_gmt":"2026-07-01T20:28:34","guid":{"rendered":"https:\/\/sandrarose.com\/?p=749279"},"modified":"2026-07-01T16:28:34","modified_gmt":"2026-07-01T20:28:34","slug":"lizzos-5th-album-sold-less-than-3k-copies-why-did-plus-size-fans-abandon-her","status":"publish","type":"post","link":"https:\/\/sandrarose.com\/2026\/07\/lizzos-5th-album-sold-less-than-3k-copies-why-did-plus-size-fans-abandon-her\/","title":{"rendered":"Lizzo&#8217;s 5th Album Sold Less Than 3K Copies; Why Did Plus-Size Fans Abandon Her?"},"content":{"rendered":"<figure id=\"attachment_749283\" aria-describedby=\"caption-attachment-749283\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-wenn41487943.jpg\" alt=\"\" width=\"800\" height=\"533\" class=\"alignnone size-full wp-image-749283\" srcset=\"https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-wenn41487943.jpg 800w, https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-wenn41487943-768x512.jpg 768w, https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-wenn41487943-300x200.jpg 300w, https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-wenn41487943-696x464.jpg 696w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-749283\" class=\"wp-caption-text\">Lizzo at BET Awards 2026 in Los Angeles, California. Photo: Xavier Collin\/Image Press Agency \/ MEGA<\/figcaption><\/figure>\n<p>Singer <strong><a href=\"https:\/\/sandrarose.com\/2026\/05\/paparazzi-shout-at-lizzo-lady-in-blue-move\/\" target=\"_blank\">Lizzo<\/a><\/strong> should be at the peak of her career at age 38. But instead, she fell off hard.<\/p>\n<p>Lizzo&#8217;s fifth studio album, <em>Bitch<\/em>, sold less than 3,000 copies in its first week in early June. The former A-list pop singer promoted the album heavily on social media.<\/p>\n<blockquote class=\"twitter-tweet\">\n<p lang=\"en\" dir=\"ltr\">MY ALBUM BITCH OUT NOW! AHHHHHHHH <a href=\"https:\/\/x.com\/hashtag\/BITCHOUTJUNE5TH?src=hash&amp;ref_src=twsrc%5Etfw\">#BITCHOUTJUNE5TH<\/a> <a href=\"https:\/\/t.co\/BhZNvalmWq\">https:\/\/t.co\/BhZNvalmWq<\/a> <a href=\"https:\/\/t.co\/DyM7D4UbZ7\">pic.twitter.com\/DyM7D4UbZ7<\/a><\/p>\n<p>&mdash; LIZZO (@lizzo) <a href=\"https:\/\/x.com\/lizzo\/status\/2062746851460182386?ref_src=twsrc%5Etfw\">June 5, 2026<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.x.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Lizzo <strong><a href=\"https:\/\/sandrarose.com\/2026\/05\/lizzo-takes-to-the-streets-to-promote-her-own-album-im-fighting-for-my-life\/\" target=\"_blank\">blamed<\/a><\/strong> social media algorithms for making it difficult for her fans to see her promotions.<\/p>\n<p>&#8220;The algorithm-based way that social media functions now is destroying the music industry,&#8221; she said in a TikTok posted on May 12. &#8220;If your algorithm is super serving you things out of order of when they&#8217;re happening, then the general public has no idea when music is actually coming out.&#8221;<\/p>\n<figure id=\"attachment_615329\" aria-describedby=\"caption-attachment-615329\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/sandrarose.com\/wp-content\/uploads\/2019\/08\/lizzo-red-costume-GettyImages.jpg\" alt=\"\" width=\"800\" height=\"566\" class=\"alignnone size-full wp-image-615329\" srcset=\"https:\/\/sandrarose.com\/wp-content\/uploads\/2019\/08\/lizzo-red-costume-GettyImages.jpg 800w, https:\/\/sandrarose.com\/wp-content\/uploads\/2019\/08\/lizzo-red-costume-GettyImages-650x460.jpg 650w, https:\/\/sandrarose.com\/wp-content\/uploads\/2019\/08\/lizzo-red-costume-GettyImages-768x543.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-615329\" class=\"wp-caption-text\">Lizzo performs on stage in London, England. (Photo by Burak Cingi\/Redferns)<\/figcaption><\/figure>\n<p>The 4-time Grammy winner became an overnight success in 2019 with hit songs such as &#8220;Truth Hurts,&#8221; &#8220;Good As Hell,&#8221; and &#8220;About Damn Time.&#8221; Her music focused on body positivity and self-love.<\/p>\n<figure id=\"attachment_620584\" aria-describedby=\"caption-attachment-620584\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/sandrarose.com\/wp-content\/uploads\/2019\/11\/Lizzo-tiny-purse-GettyImages.jpg\" alt=\"\" width=\"800\" height=\"1133\" class=\"alignnone size-full wp-image-620584\" srcset=\"https:\/\/sandrarose.com\/wp-content\/uploads\/2019\/11\/Lizzo-tiny-purse-GettyImages.jpg 800w, https:\/\/sandrarose.com\/wp-content\/uploads\/2019\/11\/Lizzo-tiny-purse-GettyImages-650x921.jpg 650w, https:\/\/sandrarose.com\/wp-content\/uploads\/2019\/11\/Lizzo-tiny-purse-GettyImages-768x1088.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-620584\" class=\"wp-caption-text\">Lizzo attends the 2019 American Music Awards in Los Angeles, California. (Photo by Kevin Mazur\/Getty Images for dcp)<\/figcaption><\/figure>\n<p>Lizzo was an immediate favorite with plus-sized women who saw themselves in the superstar singer.<\/p>\n<p>Her breakout hit, &#8220;Truth Hurts,&#8221; was originally released as a single in 2017 by Nice Life Recording Company and Atlantic Records. But the song failed to chart.<\/p>\n<p>&#8220;Truth Hurts&#8221; was featured in the Netflix movie <em>Someone Great<\/em> and it trended on TikTok. Atlantic Records re-released &#8220;Truth Hurts in 2019 as a radio single &#8211; 2 years after its original release.<\/p>\n<p>It peaked at No. 1 on the Billboard Hot 100 chart and Lizzo achieved crossover pop status. &#8220;Truth Hurts&#8221; was included as a bonus track on the deluxe version of Lizzo&#8217;s third studio album <em>Cuz I Love You<\/em> (2019).<\/p>\n<figure id=\"attachment_616626\" aria-describedby=\"caption-attachment-616626\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/sandrarose.com\/wp-content\/uploads\/2019\/09\/Lizzo-made-in-america-GettyImages.jpg\" alt=\"\" width=\"800\" height=\"687\" class=\"alignnone size-full wp-image-616626\" srcset=\"https:\/\/sandrarose.com\/wp-content\/uploads\/2019\/09\/Lizzo-made-in-america-GettyImages.jpg 800w, https:\/\/sandrarose.com\/wp-content\/uploads\/2019\/09\/Lizzo-made-in-america-GettyImages-650x558.jpg 650w, https:\/\/sandrarose.com\/wp-content\/uploads\/2019\/09\/Lizzo-made-in-america-GettyImages-768x660.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-616626\" class=\"wp-caption-text\">Lizzo performs onstage in Philadelphia, Pennsylvania. (Photo by Kevin Mazur\/Getty Images for Roc Nation)<\/figcaption><\/figure>\n<p>&#8220;Truth Hurts&#8221; sold 10 million copies and was certified Diamond by the Recording Industry Association of America (RIAA).<\/p>\n<p>Lizzo&#8217;s song &#8220;Good as Hell&#8221; was originally released in 2016, but it also failed to chart.<\/p>\n<figure id=\"attachment_749282\" aria-describedby=\"caption-attachment-749282\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-wenn41161582.jpg\" alt=\"\" width=\"800\" height=\"1200\" class=\"alignnone size-full wp-image-749282\" srcset=\"https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-wenn41161582.jpg 800w, https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-wenn41161582-768x1152.jpg 768w, https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-wenn41161582-300x450.jpg 300w, https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-wenn41161582-696x1044.jpg 696w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-749282\" class=\"wp-caption-text\">Lizzo at 2026 Vanity Fair Oscar Party. Photo: Xavier Collin\/Image Press Agency \/ MEGA<\/figcaption><\/figure>\n<p>Three years later, Lizzo performed &#8220;Good as Hell&#8221; at the 2019 MTV Video Music Awards. It entered the Billboard Hot 100 chart and peaked at No. 3.<\/p>\n<p>A remix featuring pop star Ariana Grande was released on October 25, 2019. &#8220;Good As Hell&#8221; sold 5 million copies and was certified 5x platinum.<\/p>\n<figure id=\"attachment_749280\" aria-describedby=\"caption-attachment-749280\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-BGUS_3236052_014.jpg\" alt=\"\" width=\"800\" height=\"1200\" class=\"alignnone size-full wp-image-749280\" srcset=\"https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-BGUS_3236052_014.jpg 800w, https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-BGUS_3236052_014-768x1152.jpg 768w, https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-BGUS_3236052_014-300x450.jpg 300w, https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/07\/Lizzo-BGUS_3236052_014-696x1044.jpg 696w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-749280\" class=\"wp-caption-text\">Lizzo seen leaving Watch What Happens Live with Andy Cohen in New York. Photo: BlayzenPhotos \/ BACKGRID<\/figcaption><\/figure>\n<p>Then Lizzo began taking Ozempic and she lost weight, which alienated her plus-sized fans.<\/p>\n<p>&#8220;What&#8217;s complicated about Lizzo is Lizzo did make her body size part of her brand,&#8221; said Tigress Osborn, executive director of the National Association to Advance Fat Acceptance (NAAFA).<\/p>\n<p>&#8220;If you want your fans to relate to you as a person, then you have to be a person, not a brand,&#8221; Osborn added. &#8220;If you want your fans to relate to you as a brand, then brand loyalty ends when the brand changes.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Singer Lizzo should be at the peak of her career at age 38. But instead, she&#8217;s falling off.<\/p>\n","protected":false},"author":1,"featured_media":749285,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55],"tags":[2174,13184,17153,113,17338],"class_list":{"0":"post-749279","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-celebrity","8":"tag-album-sales","9":"tag-lizzo","10":"tag-ozempic","11":"tag-weight-loss","12":"tag-weight-loss-drugs"},"_links":{"self":[{"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/posts\/749279","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/comments?post=749279"}],"version-history":[{"count":4,"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/posts\/749279\/revisions"}],"predecessor-version":[{"id":749289,"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/posts\/749279\/revisions\/749289"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/media\/749285"}],"wp:attachment":[{"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/media?parent=749279"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/categories?post=749279"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/tags?post=749279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}